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Key Partners
Status
Start year of the initiative:
2013 – still ongoing.
Next steps of initiative:
2015 Global Youth Initiative will focus on implementing and strengthening existing apprenticeship and traineeship programmes and enhancing “readiness for work” activities in all Nestlé markets.
Impact
Country(ies) of impact:
All European countries
Number of people impacted annually:
6,500
Time to intended impact:
2 to 5 years
Metrics:
- Regular employees under 30
- Temporary employees under 30
- Apprentices (total and aged 15-24)
- Trainees (total and aged 15-24)
- Apprentices and trainees hired in factories and distribution centres
- CV clinics at universities
- CV clinics at schools and colleges
- Unemployment offices
- Job fairs
- Company information lectures
- Open days
Benefit to organization:
- Direct benefit to organization
Key Partners
Status
Start year of the initiative:
2013 – still ongoing.
Next steps of initiative:
2015 Global Youth Initiative will focus on implementing and strengthening existing apprenticeship and traineeship programmes and enhancing “readiness for work” activities in all Nestlé markets.
Impact
Country(ies) of impact:
All European countries
Number of people impacted annually:
6,500
Time to intended impact:
2 to 5 years
Metrics:
- Regular employees under 30
- Temporary employees under 30
- Apprentices (total and aged 15-24)
- Trainees (total and aged 15-24)
- Apprentices and trainees hired in factories and distribution centres
- CV clinics at universities
- CV clinics at schools and colleges
- Unemployment offices
- Job fairs
- Company information lectures
- Open days
Benefit to organization:
- Direct benefit to organization
Nestlé needs YOUth
Submitted by Nestlé
Objective
To prepare people under age 30 across Europe to enter the professional world.
Overview and Main Activities
To offer 20,000 job opportunities for young people across Europe by 2016, Nestlé created the “Nestlé needs YOUth” initiative, which rests on four main pillars:
- Direct Hire: Offering jobs to 10,000 new recruits under the age of 30 across all functions, including manufacturing, administration, human resources, sales, marketing, finance, engineering and R&D.
- Get Skilled: Strengthening existing apprenticeship and traineeship programmes to offer 10,000 of them over the scheduled three-year period by disseminating best practices across various countries. Apprenticeship schemes may not necessarily exist across all countries and more specialized training may be needed in Slovakia and Portugal, for example.
- Get Support: Deploying readiness for work activities mobilizing our employees and managers to help young people be better prepared for entering professional life or easing their school-to-work transition.
- Get more Opportunities: Through Alliance for YOUth, Nestlé encourages business partners to join the initiative by offering a job, apprenticeship or traineeship to young people. The objective is to mobilize a wider segment of the industry’s value chain. All Alliance for YOUth partners have agreed to sign the pledge of the European Alliance for Apprenticeship, a project promoting apprenticeship schemes and initiatives across Europe.
Nestlé partners with various national and subnational authorities to offer these programmes.
Success Factors and Challenges
Most critical success factors:
- Coherence of approach and alignment with company values, including awareness of the importance of private sector
- Legitimacy of Nestlé in youth employment
- Centralized execution
- Engagement with policymakers
- Mobilization of Nestlé employees
Main challenges:
- Culture and mindset
- Developing clarity in objectives and the expectations, regarding communication and execution across the organization
- Local administrative capacity and support
Recommendations for Others
Nestlé needs YOUth is in alignment with Nestlé’s strategic approach in Europe, as well as the company’s values and practices. This coherence is essential to ensure proper credibility and traction.
Replicability and Scalability
How easily could other organizations implement this initiative?
Difficult: Difficulty lies in the communication and execution across the organization.
How easily can this initiative be expanded to include a larger number of participants?
Easy: Once the programme is in place, it can be easily leveraged to reach a vast number of participants.
About the Organization
Website: www.nestle.com
Sector: Agriculture, Food and Beverage
Size (number of employees): 100,000+
Headquarters: Vevey, Switzerland
For Further Engagement
Contact name: Ghislaine Weder
Contact position: Economics & International Relations
Email: [email protected]