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Increasing transparency in the workplace and supporting people to find the right job, by making millions of peer-to-peer reviews on employers public

Key facts

  • Glassdoor¹ is one of the fastest-growing job and recruiting sites in the world, with a valuation of approximately $1 billion. 
  • Glassdoor was founded by Robert Hohman, Rich Barton, Tim Besse in 2007 and received $160 million in funding over eight years; the company employs around 500 employees and is based in Mill Valley, California.
  • More than 3,000 companies pay to use the company’s branding and recruiting tools (55,000+ free employer accounts).

Uniqueness

  • Glassdoor holds a growing database of more than 8 million company reviews, CEO approval ratings, salary reports, interview reviews and questions, benefits reviews, office photos and more.
  • Unlike other jobs sites, all of this information is entirely shared by employees through a peer-to-peer network.
  • Glassdoor has approximately 30 million members, making them one of the largest job search and recruiting platforms.
  • Glassdoor now covers more than 450,000+ companies in over 190 countries and territories.

Value

  • Glassdoor uses its data for labour market research in the US; a portfolio of Fortune’s “Best Companies to Work For” companies outperformed the S&P 500 by 84.2%, while a similar portfolio of Glassdoor’s “Best Places to Work” outperformed the overall market by 115.6%.
  • Job seekers have access to job listings and information about workplaces to help make more informed decisions; employers receive better suited candidates because applicants have insight into culture, benefits and compensation before applying.

Approach

  • Glassdoor is able to analyse user-generated reviews on companies to provide more accurate job recommendations to users and more relevant candidates for companies recruiting; it also provides this service to clients offering them the ability to download data for deeper analysis and reporting.
  • In 2010, Glassdoor launched Enhanced Profiles as a paid programme that allows companies to customize their own content on their Glassdoor profiles, including job listings, social media properties, “Why Work for Us” tabs and more.

Glassdoor is one of more than 100 case studies identified as part of the World Economic Forum’s Digital Transformation of Industries initiative.  An overview of the DTI program can be found here.

1. Sources: Glassdoor, WEF/Accenture Analysis

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