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Disrupting Unemployment

  • Preface
  • Case Studies
    • 2020 Legacy of Good Plan
    • 5by20
    • A-B
      • Activate
      • Apprenticeship Programme
      • Apprenticeship Programme
      • Automotive Manufacturing Technical Education Collaborative (AMTEC)
      • Born to Be
      • Bridge Academy London
      • Buen Trabajo (“Good Job”)
    • C-E
      • Centum Learning
      • Cherie Blair Foundation for Women
      • Coletivo
      • Dangote Academy of Learning and Development
      • Digital Jobs Africa
      • Dual Vocational Education and Training Programme
      • Enterprise Gardens
      • Entrepreneurship Mindset Index
      • Escola Escritório Programme
      • [email protected]
    • F-I
      • facealemploi.tv
      • Fast Start
      • Foundation Programme
      • Future Leaders Programme
      • Generation (Social Initiative)
      • Global Education Initiative – STEM Brazil Learning Programme
      • Global Girls Entrepreneurship Project
      • Global Internship Programme for Unemployed Youth
      • Google for Entrepreneurs
      • Helping Women Get Online
      • Infrastructure Leasing & Financial Services Skills Development Corporation
      • Internship Programme
      • It’s TYME and Unlocking Youth Potential (UYP)
    • J-L
      • JOBLINGE
      • Junior Achievement and Marsh & McLennan Companies
      • Junior Power
      • Juntos por el Empleo de los Mas Vulnerable (“Together for Employment for the Most Vulnerable”)
      • LEAP Mentorship and Coaching Development Programme
      • Leveraging Unique Talents of People with Autism
      • Lifelong Learning Apprenticeship
      • Linking Postgraduate Students with Job Opportunities
      • Localizing a Business Process Outsourcing Industry
    • M-P
      • Made in Italy
      • Management Trainee Programme
      • Movement for Alternatives and Youth Awareness (MAYA)
      • National Industrial Training Institute
      • National Youth Policy 2014
      • Nayee Disha (“New Direction”)
      • Nestlé needs YOUth
      • Networking Academy
      • Pan African Graduate Development Programme
      • Partnership for Economic Opportunities through Technology in the Americas (POETA)
      • PepsiCo México Foundation
      • Project Business
      • Prominp
    • R-T
      • REACH Project
      • Satya Bharti School Programme
      • Saudi Aramco Entrepreneurship Center
      • Save the Children and Accenture
      • Sino-German Automotive Vocational Education Project
      • Skills to Succeed Academy
      • Solutions for Youth Employment Coalition (S4YE)
      • StartUp Europe
      • StreetWise Partners Career Ventures Programme
      • Strengthening Rural Youth Development through Enterprise Programme (STRYDE)
      • Sustainable Living Young Entrepreneurs Awards
      • TEACH Ambassadors
      • Teacher Support Programme
      • Think Forward
      • Tshepo 10 000 (“Hope”)
    • U-Z
      • Udaan Programme
      • Upstream Professional Development Center
      • Vocational Training Cooperation
      • Women Development Programme
      • Women Employment Organization
      • Young Entrepreneurs Incubation Programme and Business Skills Development Programme
      • Youth Business International
      • Youth Employment Accelerator
      • Youth Unemployment Initiative
      • YouthActionNet
Disrupting Unemployment   Made in Italy
Home
Disrupting Unemployment   Made in Italy
Home
Disrupting Unemployment Home
  • Report Home
  • Preface
  • Case Studies
    • 2020 Legacy of Good Plan
    • 5by20
    • A-B
      • Activate
      • Apprenticeship Programme
      • Apprenticeship Programme
      • Automotive Manufacturing Technical Education Collaborative (AMTEC)
      • Born to Be
      • Bridge Academy London
      • Buen Trabajo (“Good Job”)
    • C-E
      • Centum Learning
      • Cherie Blair Foundation for Women
      • Coletivo
      • Dangote Academy of Learning and Development
      • Digital Jobs Africa
      • Dual Vocational Education and Training Programme
      • Enterprise Gardens
      • Entrepreneurship Mindset Index
      • Escola Escritório Programme
      • [email protected]
    • F-I
      • facealemploi.tv
      • Fast Start
      • Foundation Programme
      • Future Leaders Programme
      • Generation (Social Initiative)
      • Global Education Initiative – STEM Brazil Learning Programme
      • Global Girls Entrepreneurship Project
      • Global Internship Programme for Unemployed Youth
      • Google for Entrepreneurs
      • Helping Women Get Online
      • Infrastructure Leasing & Financial Services Skills Development Corporation
      • Internship Programme
      • It’s TYME and Unlocking Youth Potential (UYP)
    • J-L
      • JOBLINGE
      • Junior Achievement and Marsh & McLennan Companies
      • Junior Power
      • Juntos por el Empleo de los Mas Vulnerable (“Together for Employment for the Most Vulnerable”)
      • LEAP Mentorship and Coaching Development Programme
      • Leveraging Unique Talents of People with Autism
      • Lifelong Learning Apprenticeship
      • Linking Postgraduate Students with Job Opportunities
      • Localizing a Business Process Outsourcing Industry
    • M-P
      • Made in Italy
      • Management Trainee Programme
      • Movement for Alternatives and Youth Awareness (MAYA)
      • National Industrial Training Institute
      • National Youth Policy 2014
      • Nayee Disha (“New Direction”)
      • Nestlé needs YOUth
      • Networking Academy
      • Pan African Graduate Development Programme
      • Partnership for Economic Opportunities through Technology in the Americas (POETA)
      • PepsiCo México Foundation
      • Project Business
      • Prominp
    • R-T
      • REACH Project
      • Satya Bharti School Programme
      • Saudi Aramco Entrepreneurship Center
      • Save the Children and Accenture
      • Sino-German Automotive Vocational Education Project
      • Skills to Succeed Academy
      • Solutions for Youth Employment Coalition (S4YE)
      • StartUp Europe
      • StreetWise Partners Career Ventures Programme
      • Strengthening Rural Youth Development through Enterprise Programme (STRYDE)
      • Sustainable Living Young Entrepreneurs Awards
      • TEACH Ambassadors
      • Teacher Support Programme
      • Think Forward
      • Tshepo 10 000 (“Hope”)
    • U-Z
      • Udaan Programme
      • Upstream Professional Development Center
      • Vocational Training Cooperation
      • Women Development Programme
      • Women Employment Organization
      • Young Entrepreneurs Incubation Programme and Business Skills Development Programme
      • Youth Business International
      • Youth Employment Accelerator
      • Youth Unemployment Initiative
      • YouthActionNet

Share

Key Partners

 

Status

Start year of the initiative:
2014 – still ongoing.

Next steps of initiative:
Maximize the scope in 2015. Plan to double efforts and extend reach, further supporting the SME ecosystem.

Impact

Country(ies) of impact: 
Italy

   

 

Number of people impacted annually: 
105 young graduates working in Chamber of Commerce

  

 

Time to intended impact:

Less than 2 years

 

Metrics:

  • Number of partnerships developed
  • Content of training modules
  • Number of SMEs and entrepreneurs
  • Number of three to six month internships offered to young graduates

Benefit to organization: 

  • Indirect benefit to organization

Key Partners

 

Status

Start year of the initiative:
2014 – still ongoing.

Next steps of initiative:
Maximize the scope in 2015. Plan to double efforts and extend reach, further supporting the SME ecosystem.

Impact

Country(ies) of impact: 
Italy

   

 

Number of people impacted annually: 
105 young graduates working in Chamber of Commerce

  

 

Time to intended impact:

Less than 2 years

 

Metrics:

  • Number of partnerships developed
  • Content of training modules
  • Number of SMEs and entrepreneurs
  • Number of three to six month internships offered to young graduates

Benefit to organization: 

  • Indirect benefit to organization

Made in Italy

Submitted by Google

Objective

To enable Italian small and medium sized enterprises (SMEs) to become global players by helping them develop digital skills and become online exporters.

Overview and Main Activities

This two-year programme was established by Google in partnership with the Italian Ministry of Agriculture, the Minister of Economic Development, Association of Chambers of Commerce, the University of Venice and the Symbola Foundation.

The programme includes several components:

  • Free eLearning path to develop digital skills; new online lessons are released periodically (developed with University of Venice)
  • Free export online toolkit to help SME evaluate their potential on several global markets and draft an export plan on the programme platform; case studies are also available on the platform
  • Local outreach support, including local roadshows

In collaboration with the Association of the Chambers of Commerce, Google trained 105 young graduates who have since been hosted in 51 local Chambers of Commerce across Italy, where they provide free, individual support to traditional SMEs, with face-to-face meeting, workshops and free online training.

Graduates work at six-month internships in the Chambers of Commerce and organize:

  • Educational workshops to help SMEs understand the importance of the internet and how to develop digital skills
  • Free workshops and face-to-face meetings to further support SMEs to develop a digital marketing strategy

A group of Google employees is responsible for training the young graduates and support them along their internships for special deep dive or technical questions around digital marketing topics.

During the first year of the programme, +200,000 SMEs have been engaged on export tools and trainings available on the programme’s online platform (www. eccellenzeindigitale.it) and +20,000 SMEs have been reached by young digitizers in events and training sessions across Italy.

Success Factors and Challenges

Most critical success factors:

  • Partnership with institutional organization and government bodies
  • Ongoing media coverage
  • Long-term commitment/duration towards the practice

Main challenges:

  • Finding the proper budget to multiply internships, which provide concrete local support
  • Building relationships with public institutions

Replicability and Scalability

How easily could other organizations implement this initiative?
Difficult: This initiative can be scaled according to the right partners and relevant offer.

How easily can this initiative be expanded to include a larger number of participants?
Easy: Depending on the investment.

About the Organization

Website: www.google.com
Sector: Information Technology
Size (number of employees): 50,000 – 100,000
Headquarters: Mountain View, United States

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